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Post by juthi52943 on Jan 4, 2024 10:37:36 GMT
Thus achieving a commercial effect. It should be considered that a reminder about an abandoned cart constitutes commercial information within the meaning of Polish regulations, which entails an additional obligation for the administrator to obtain consent. Pursuant to Art. of the Act on the provision of electronic services, it is prohibited to send unsolicited commercial information. Addressed to a designated recipient who is a natural person by Job Function Email List means of electronic communication, in particular e-mail. In turn, Art. of the Telecommunications Law regulates that it is prohibited to use telecommunications terminal equipment and automatic calling systems for direct marketing purposes, unless the subscriber or end user has previously consented to it. These regulations clearly indicate that commercial information may only be sent after obtaining the users consent. They provide no other basis for action. Importantly, active consent is required from the person to whom commercial information is to be sent, and in accordance with Art. of the Telecommunications Law, consent must meet all the requirements specified in the GDPR. it must be voluntary, specific, informed and constitute an unambiguous demonstration of will. Sending reminders about abandoned carts is a very popular marketing practice.
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